Wednesday, 19 November 2008

Mobile gaming worth $10 billion by 2013

Juniper Research says the retail value of the global mobile games market is expected to rise from $5.4bn in 2008 to more than $10bn in 2013, although the potential for growth in many key markets is being dampened by poor marketing and limited on-portal revenue share for publishers. They say the Apple iPhone could end up being a popular choice for game publishers due to the revenue share offered by Apple, which could see the end of Java games. In addition, the volume of paid-for mobile game downloads has flatlined across North America and Western Europe - a phenomenon that was reported in February by M:Metrics. [Press release]

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