Friday, 25 July 2008

SMS still big earner

Text messaging is still the biggest revenue generator of all mobile messaging services - and it will remain so for several years, according to new figures from ABI Research. They say SMS will account for 83% of all mobile messaging revenue until 2013, when it'll provide networks with $177 billion worldwide. The company also pointed out differences in the ways text messaging is used worldwide: North America and Europe have the highest messaging ARPUs, Asia-Pacific subscribers sign up for the most SMS alert services, and Latin Americans are heavy SMS users but prefer pay-as-you-go for all messaging services. [Press release]

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